Marketing Tips Archive

PAS Rakeback site 101

Hey all, my name is Tim and I am the new affiliate manager alongside Tony here at Poker Affiliate Solutions. I have been a rakeback affiliate since 2004 and in the spring of 2008 I became a Poker Affiliate Solutions publisher. Once I familiarized myself with the CMS there were a few things I did right away to make my site stand out from the crowd. These… Continue reading

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A home for Fresh Ideas

Chances are that rakeback isn’t your passion.  Poker might be your passion and rakeback might even be your favorite or predominant source of income, but do you love it?

It’s hard for most to rise above the pack without being self driven, and it’s hard to get that kind of motivation if your not passionate about what it is that you’re doing.

So why not start fresh?  Make… Continue reading

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Online Poker Promotion Pages

It’s a good idea to keep up with promotions at your most popular online poker rooms. Especially around the holidays, rooms offer many great incentives in addition to your PAS rakeback or bonus offers to attract players. Additionally you may pick up some great ideas concerning how to write copy and market promotions. Continue reading

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Tip 36: Learn from the little things

Most of us have to start out a new venture on a very small scale. Closely looking at an individual sign up, tracker or visitor may offer clues regarding how to attract the next hundred, thousand or hundred thousand visitors. It is those marketers who can discover, evaulate and capitilize on these small clues that will be the next to make the big money. Continue reading

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Tip 29: Become an Internet Celebrity

A faithful reader of our blog and forums will know that there are many other quality poker affiliate marketing websites on the internet. Not all of these resources will take kindly to attempting to grab some free ad space, but you can still use them to your advantage as a marketer. Continue reading

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Tip 28: Be a Salesperson

You’ve just built an architectural wonder of a store.  It’s on prime real estate right next to an infinitely large highway.  You’ve swept the aisles, organized your merchandise (and its good merchandise) and put on your best suit and hat.  You flip the the OPEN sign to face the public, flip the locks and throw open the doors to meet..  no one at all. Continue reading

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Tip 27 Learn from Poker Rooms

The previous tip raised the topic of learning from your competition. I suggested that you also examine websites very different from your own. When doing so you would certainly be remiss to overlook the websites of online poker rooms themselves. Continue reading

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TIP 21: Alternative Marketing

A common mistake among new publishers is to advertise in saturated, highly competitive markets. Although poker forums are obviously populated by poker players, many of them already know about rakeback and have taken advantage of an existing program. Furthermore, your ads may have little chance to separate themselves from the competition, particularly when many other already established entities are promoting many of the same features.

How it’s… Continue reading

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TIP 19: Explain Effective Rakeback Effectively!

We offer all our publishers over 100k in promotions each and every month. What does this really do for you? The industry, years ago, set caps on the amount of rakeback can be given at a particular site. The bottom line, is that at most poker sites, there is a maximum amount of rakeback that can be granted. We already allow you to provide this maximum… Continue reading

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TIP 15: Incentive Based Links

Did you know you have a built in system to reward people who link to your site? Giving people a direct reward for bringing you successful conversions is one of the easiest and most tested ways to encourage others to link to your website.

How It’s Done
Anyone who signs up for your site will be assigned a custom tracking code. They can view this code after logging in by… Continue reading

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TIP 8: Amass an army!

If your an avid reader of our blog, you know that a rakeback customer is worth over $500. A less impressive number in the same article is $223 – the value of a referred customer. I assure you, $223 is a big number, much more significant that the first $500. How so, you ask in desperation for my patient guidance?

Consider this scenario… Continue reading

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TIP 7: Go to print!

Using print material to advertise your site is probably both easier and more effective than you think. Selling something 1 on 1 and in person has tremendous advantages over Continue reading

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TIP 6: Sign up for Analytics

Simple tip for a Monday. If you haven’t done it, take a moment to sign up for Google Analytics. We’ve made this free service easy by allowing you to post the code right into your CMS.… Continue reading

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