Poker Affiliate Business Archive

New User Friendly Interface – PAS v3 Preview

How is the new PAS more user friendly?  We’ve been asked this question a lot lately. I’d like to go over a few of the improved PAS Admin pages and show how they are now easier to use:

New Publisher Control Panel


newcontrolpanel2

Want to minimize time spent navigating your Admin? You can now customize your PAS Dashboard to set your favorite quick… Continue reading

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Multiple Campaign Management – PAS v3 Preview

As promised in my last blog post Tony and I will be writing about the new features in the highly anticipated Poker Affiliate Solutions v3. For this weeks article I am going to cover some of the new campaign management tools we will be adding.

The campaign request page has been overhauled, giving publishers a full list of poker cpa and rev-share offers along with added information about… Continue reading

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Poker Affiliate Solutions v3 Launching in March!

After over a year in development Poker Affiliate Solutions v3 is ready to launch this month! The latest version of our software is the strongest yet. Featuring the same Ruby On Rails technology that powers TwitterBasecamp, and YellowPages PAS v3 will be the most powerful poker affiliate software around.

Starting this Friday Tony and I will be writing semi-weekly blog posts outlining the new features of PAS v3 and… Continue reading

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Victory Poker Launch Weekend Part 2

Poker professional and Rake Tracker player Tom Luts wrote part 2 of the Victory Poker launch party weekend on the Rake Tracker blog.

Victory Poker Launch Weekend Trip Report

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Full Tilt Reduces Rakeback Affiliate Commissions March 1st

Poker Affiliate Solutions just concluded a meeting with Full Tilt Poker management. Effective March 1st Full Tilt Poker commissions on all new players will be set to 3%. This affects ALL rakeback affiliates of Full Tilt Poker. These changes are not retroactive and rates on existing players will be maintained.

As a result Poker Affiliate Solutions will be setting all publisher rakeback commissions on new sign ups to 3% at Full Tilt Poker effective March… Continue reading

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Victory Poker Launch Party Weekend Part 1

This past weekend Arthur and I flew to sunny Las Vegas to attend the Trash Talk Championship of the World hosted by Victory Poker at the Hard Rock Casino.

Friday morning I woke up at around 5am to shower and get ready for my flight out. Luckily my roommate Gerry was willing to drive both me and Arthur to the airport. For those of you not living… Continue reading

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Monday Sales Call: Interactive Marketing for Poker Affiliates?

Last Monday Herb and I went to the Minnesota Interactive Marketing Summit. The afternoon keynote speak was none other than marketing guru Seth Godin. Regrettably i didn’t take notes for you guys. If you haven’t read his blog or any of his best selling marketing books, I suggest you get started.

Below is a summary of the notes I took for two of the lectures I attended… Continue reading

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Monday Sales Call: Blogs I Read

I’ve had this blog for a almost a year now.  Even though I am only ‘part time’ blogger, I still struggle with post ideas.  I am amazed at how professional bloggers like Seth Godin and Shoemoney consistently come up with fresh content almost every day.

I generally find myself freaking out on Mondays around 5pm because I have no clue what to blog about on Monday Sales Call.  Once… Continue reading

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Monday Sales Call: BAC Trip Report

Tuesday night I rushed to the airport at around 6:30. I had a fantasy football at 7:00 pm and my flight left at 9:30. I was able to draft for about 7 rounds in the Delta terminal before Herb and I
had to get on the plane. I planned on sleeping the majority of the flight to Amsterdam. However, I ended up watching movies the entire trip! The last two months… Continue reading

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Monday Sales Call: Monetization Methods….Part 1

Two weeks ago we told you 61% of Rakeback users’ and 56% of Rakeback trackers had lifetime MGR (rake) over $500. Whether you run an existing poker affiliate website or are considering getting your feet wet in online poker marketing, it is essential to analyze your traffic to determine the best means of monetization for… Continue reading

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Monday Sales Call: A Visit from an Old Friend

We had the pleasure of meeting with a long time PAS publisher last week. Rakebackaces came into the office Friday morning. We have worked with RBA for the last 18 moths and have been industry friends since the Party days. We went over the current projects him and his team are working on and how we can meet their needs. A few of the “needs” we already have and… Continue reading

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Drive Revenue

61% of user accounts and 56% of trackers had lifetime MGR over $500.  This is only of user accounts that ever generated greater than zero and trackers that generated greater than zero.

What is the significance of this?  You tell me. I have my ideas, but I’m going to give this a week and see what, if anything, you guys think.  Leave it in the comments if you’re so inclined.

Ultimately, the… Continue reading

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Monday Sales Call: Sleep and Whiteboards

The last 2-3 weeks have been non-stop work for me and my co-workers. I hit a wall Friday night and slept for 15 hours straight!  The launch of PAS Traditional added a good deal of work for our tech and design staff.  I spent the last week mapping out the logistics and procedure for campaign creations. 25% of this process will need to be revamped or eliminated when PAS 3.0… Continue reading

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It Just Takes a Little Time

If you have read my last few blog posts, you know I’ve posted some of the numbers behind a rakeback business.  First, I said a rakeback customer was worth $520.31.  I also said that value varies widely based on where this customer came from.  In addition, I said that I’d tell you what % of customers generated $500 in MGR.  I apologize for not yet delivering on this promise.  I… Continue reading

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Monday Sales Call: Broaden Your Target Market

As you may or may not know, Poker Affiliate Solutions has expanded our poker affiliate network. We are now offering affiliates CPA (cost per action) and non-rakeback Revenue Share deals. I have chatted with several PAS Publishers who plan on launching sites in the near future targeting non-rakeback players. I think they are very wise.

Many of our Publishers have little experience marketing to the new poker player. They… Continue reading

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Monday Sales Call: Twitter Update

Last week I talked about how I finally created a Twitter account to promote PAS. I have spent the last 8 days “Tweeting” about PAS, poker, movies, and music.

So far I have 46 followers. 8 are spam accounts. Last week I read that Twitter has been cracking down on spam accounts. While this is good news it also means that people lose followers. I lost 2 followers over… Continue reading

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Taking a Break

This week, I’m taking a break from posting the hard numbers of rakeback value, statistics, and analysis.  I want to tell you about what made my Thursday afternoon and early evening.

We all have to do something we’re passionate about.  For me, at least as it relates to work and making money, the passion lies in marketing and looking for a good spot to get my money/time/interest in.  (I guess it… Continue reading

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Monday Sales Call: I Finally Gave into Twitter

I finally gave in and created a Twitter account for PAS. The account will be used to market PAS as well as update our existing publishers on new rooms, software upgrades, promotions and much more. I will also throw in some personal Tweets about what kind of trouble I find myself in outside of the office. I really loathe seeing Tweets on Facebook so I will not subject my friends… Continue reading

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The Intersection

Last week, PAS told you a rakeback customer was worth $520.31.

We also told you the 80/20 rule was a factor.  But, as you may have guessed, we still have more information we have not shared.  Regarding time to produce $X amount in commissions, some of it is below:

  • $20 in commissions:  56.9% of all generators achieved this in an average of 3.28 months
  • $25 in commissions:  54.5% of all generators

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Monday Sales Call: Writer’s Block

I wasn’t sure what to write about tonight. I have been slammed with work all day and my brain is mush! Couple that with lack of sleep this weekend (blackjack is the devil) and my creative writing skills are that of an 8 yr old.

So I decided to write a handy checklist for poker webmasters to use when writing content for their own portals, articles, and blogs.

[ ] Write about… Continue reading

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